Home Care Marketing & Sales Accelerator
- Weekly LIVE Mandatory Zoom Meetings for a 90-Day Session
- Limited to 6 Students Per 90-Day Session
- View the Video Training Prior to First Class
- Limited to Home Care Agencies in Non-Competing Territories
- Sales Training Participants are held accountable for tasks and goals!
- Includes Home Care Marketing & Sales Playbook and Handouts
- Includes access to our Friday Continuum Mastery Circle Meetings
- Includes Access to our Marketing & Sales Support Forum on the KOLLAB app.
- Is this a free service? No it is not free.
- Acceptance by Application Only
- Choose Your 12-Week Session Start Date! Every Class Sells Out, First Come First Serve.
Zoom Class Dates:
- January 9 (Thursdays at 3pm ET x 12 Weeks)
- January 14 (Tuesdays at 1:30pm ET x 12 Weeks)
- January 22 (Wednesdays at 12pm ET x 12 Weeks)
- Increase your referrals
- Grow your private pay revenue
- Build strong referral relationships
- Grow partnerships with referral sources and become the preferred home care choice
- Set agency apart from competitors
- Help with client relationship management
- Increase assessment bookings
- Increase assessment signings
Prepare your field marketer for opportunities with referral sources of all types including:
- Hospitals,
- SNFs,
- CCRC,
- Assisted Living,
- Adult Day Care,
- Fiduciaries,
- Medical Equipment,
- Hospice,
- Home Health,
- Geriatric Care Managers,
- Churches,
- Senior Centers and more.
Course Outline- By Request Only
We want you to see the entire course outline, but it’s by request only. Fill out the application. We will gladly share the details with you!
Optional but Recommended:
Recommended to keep the momentum flowing! Bi-monthly sales strategy calls (ZOOM) are an extension of a 12-week sales training program, focusing on advanced sales techniques, interactive Q&A sessions, role-playing exercises, and additional resources to enhance sales skills and strategies.
Application to Enroll in the Home Care Marketing & Sales Accelerator: 90-Day Mastery Program
When you fill out this form, you can expect a call/text/email from one of our instructors. We will review your application, discuss the program, expectations, and pricing.
Enrollment is limited by class size and location.
Learn How to Take Your In-Field Home Care Marketing & Sales to the Next Level
Approved Senior Network (ASN), a leading provider of home care marketing and sales solutions, is excited to announce the launch of their new Home Care Marketing & Sales Accelerator: 90-Day Mastery Program. This comprehensive course is designed to help home care agency owners and marketers master the skills needed to grow their businesses and increase revenue.
The Home Care Marketing & Sales Accelerator: 90-Day Mastery Program covers a wide range of topics, including “breaking into” skilled nursing facilities (SNFs), marketing to hospitals and care managers, hiring a home care marketer, and handling upset clients. Participants will also learn how to generate more revenue, plan for the future, and use key performance indicators (KPIs) to measure success.
Home Care Marketing & Sales Program Testimonials
Your Complete Home Care Marketing & Sales Training Solution
with Dawn Fiala, Lisa Marsolais, and Annette Ziegler
Annette Ziegler, Home Care Marketing and Sales Expert
Annette Ziegler brings 20 years of experience and a robust background in home care marketing and sales, honed through nearly seven years of dedicated service as the Community Relations Manager at Touching Hearts at Home in Rochester, NY. In her previous role, Annette excelled in developing and nurturing relationships with professionals across the aging services sector, aiming to boost awareness and connect families to vital support services.
At Touching Hearts at Home, Annette’s responsibilities were broad and impactful, involving marketing, networking, public relations, and acting as a fervent ambassador for the brand. Her efforts were instrumental in promoting the company’s mission to deliver non-medical companionship, caregiving, and homemaking services that significantly enhance the quality of life for seniors, adults with disabilities, and families managing illness.
With her comprehensive expertise, Annette is set to make a substantial impact at Approved Senior Network®. She will play a critical role in teaching sales training classes, empowering the sales team to exceed their goals, and fostering enduring relationships with clients and their families.
The inclusion of Annette Ziegler in our team underscores our commitment to continually strengthen our training programs and service offerings. We are confident that her contributions will be pivotal in our ongoing efforts to uphold and elevate the standard of care and service provided to our clients.
Driven by her passion for making a meaningful difference in the lives of seniors and individuals in need. Her deep understanding of marketing aspects for home care agencies has empowered her to develop effective strategies that resonate with both clients and caregivers.
Beyond her professional endeavors, Annette cherishes quality time spent with her husband Bill, daughter Hannah, son Jake & daughter in law Liz and is beyond excited to welcome her first grandchild in June. Annette is an avid reader, loves the outdoors and can often be found tending to her garden.
Her cooking skills are renowned among family and friends, especially her favorite Italian recipes. She is a twin, has a twin brother Tom and is a Buffalo Bills fan! Go Bills!
Lisa Marsolais, Home Care Marketing and Sales Expert
Lisa has a wealth of experience in homecare and marketing/advertising. As a homecare industry veteran, Lisa has worn many hats, from caring for family members in her youth to building a homecare agency from the ground up. Her passion for marketing and advertising led her to become an account executive, where she worked on newspapers and magazines during the early days of the internet.
Lisa’s experience working with the VA is particularly noteworthy, having been certified as a hands-on training leader for new caregivers to quad/paraplegic care. Her experiences have taught her the importance of paying attention to the little details, and her motto reflects this – “Great relationships and success are in the details.”
Lisa’s passion for both homecare and marketing/advertising has made her an invaluable addition to the Approved Senior Network team. Her deep knowledge of the homecare industry, coupled with her marketing expertise, enables her to bring a unique perspective to our marketing services, which are designed to help senior care businesses across the U.S. and Canada.
Lisa’s commitment to excellence and her attention to detail is evident in everything she does, from caregiver training to marketing campaigns. Her ability to bring together all the different pieces of homecare marketing is especially rewarding, and she is excited to help others in the industry hit the ground running and keep their momentum going.
Dawn Fiala, Home Care Marketing and Sales Expert
